
Experience & Personnel
Experience
Here are some of the companies we
have worked with:

Testimonials
What Our Clients
Are Saying About
Working With
Dawson Group
Associates:
"A Game-Changer for Our Organization"
"DGA’s coaching completely transformed the way our team collaborates. We saw breakthroughs in communication, trust, and performance within weeks."
— Laura M., Director of Operations, Hotel Group
"Genuine Transformation"
"The experience helped me step into authentic leadership. I now show up more confidently, and my team has never been stronger."
— David R., Senior VP, Investment Firm
"Breakthrough Culture in Action"
"DGA doesn’t just talk about team culture — they help you build it from the inside out. We learned to communicate openly, resolve conflict with ease, and make aligned decisions faster."
— Cheryl L., Co-Founder, HealthTech Startup
"It Feels Like a Whole New Team"
“DGA helped us elevate from a group of individuals to a powerful, collaborative team.” — Senior Executive, Biotech Company
“Their method is rooted in authenticity, and it works
— we saw results fast.”
— Founder, Women’s Leadership Organization
“It’s the most productive coaching experience I’ve ever had.”
— Operations Lead, Philanthropic Foundation
"They elevated our firm’s performance."
“Dawson Group empowers leaders. They have elevated my firm’s performance and our offerings to our clients. Their willingness to share their own experience enhances our sessions. Plus, they are well connected to powerful leaders. The team is an inspiration.”
— Gregory D, M.B.A.
"Every conversation became an opening for growth."
“I’ve been working with DGA to enhance my professional performance. Their Executive Coaching helped me view my conversations as openings for what I aim to achieve. Recognizing how context affects growth and success has been essential. I highly recommend DGA if you want to reach your goals, deepen personal growth, or remember that dialogue—not monologue—is the way forward.”
— Dona M, Executive Coaching Client
"They create a safe, powerful space for transformation."
“Dawson Group Associates have outstanding presentation skills. They adapt expertly to different organizational cultures. Their warmth and authenticity build trust, allowing participants to safely explore what’s holding them and their organizations back. A joy to work with!”
— John M, Senior Leadership & Organizational Consultant, Regional Medical Center
"A passionate advocate for purpose-driven causes."
“DGA has initiated creative fundraising and branding efforts, rallying corporate and individual sponsors for our organization. One major entertainment concept—sparked by Doug’s teenage sons—has the potential to become a signature event. His passion and drive are exceptional.”
— Simon D, CEO
"They see possibility in every person."
Dawson Group Associates are master listeners and coaches with the unique gift of seeing what’s possible for future leaders. Their strength is matched by their compassion, and their insight into human growth is remarkable. They’ve helped me deepen my own leadership and impact others more powerfully.”
— Arlene C
"They helped me take action in the face of adversity."
“Being coached by DGA truly made a difference in both my professional and personal life. One small shift in perspective—how I see people or situations—completely changed how I respond. They empowered me to take strong, effective action in tough situations. I’m beyond grateful.”
— Michael D, Technology Sales Leader
Our Personnel

Douglas Friedman
President and Founder
Seasoned management consultant specializing in executive leadership coaching, organizational change management and breakthrough performance strategies. Robust background in marketing, sales, and advertising. Leads transformational initiatives for C-Suite executives, thought leaders, and diverse teams worldwide.
​
Drives innovative change and creates high-performance cultures; expertise spans behavioral and neuroscience-based change, strategic visioning, and live event activations for global brands.
​
Organizations include Roger Daltrey’s Teen Cancer America, Hewlett Packard, Boeing, Cushman and Wakefield, Shionogi Pharmaceuticals and Spirit Airlines.
​
Extensive history of working with prestigious entertainment organizations, including the Oscars, Grammy Awards, and Live Nation.
​
Educational foundation: Mannes College of Music, University of Arizona, professional development in leadership, executive coaching and project management.

Andrea Dominic, RPh
Senior Consultant
Pharmacy authority and organizational development leader with decades of experience across healthcare, business strategy, and corporate training.
Trailblazing pioneer, among the first class of women admitted to Rutgers University. Earned her pharmacy degree before launching her career at UCLA.
Distinguished healthcare executive, formerly Director of Pharmacy at Saint Francis Hospital in Santa Barbara, and founder of Riviera Pharmacy and SpaTrends.com. As a compounding pharmacist at San Ysidro Pharmacy (Montecito RX) and Natural Hormone Specialist, she is a driving force in the advancement of women’s health.
Trusted corporate trainer and facilitator, having led high-impact programs for industry leaders such as Hilton Hotels, Time Warner, Primestar Partners (now DIRECTV), and Warner Brothers. She specializes in communication, collaboration, and wellness, positively influencing over 40,000 participants through transformative trainings, wellness retreats, and women-centered coaching.
Global changemaker, recognized as a Charter Group member of The Hunger Project, an organization committed to global empowerment and sustainable worldwide development

Mitchell S. Fried
Senior Consultant
Extensive global experience in building businesses in wealth management, transaction banking, securities services and consumer banking.
Skilled in strategic planning, innovation (via new products and business lines, new markets, acquisitions, joint ventures, strategic alliances) and change management/ transformation (process redesign, in/outsourcing, organizational alignment).
40+ year career in financial industry holding senior operating, financial and marketing positions at leading global financial institutions including Deutsche Bank, JP Morgan Chase, Citigroup and Belpointe (a Registered Investment Advisory Firm headquartered in Greenwich, CT).
MSIA/MBA and BS degrees from Carnegie Mellon University. Served 8 years on Carnegie Mellon’s National Alumni Board. Held Series 7, 63 and 65 securities licenses. Served as Adjunct Professor of Finance at Stevens Institute of Technology.

Debrah Stradley Moore
Consultant, Human Resources
Seasoned HR Program Manager and Project Management Professional with 20+ years of experience in pharmaceutical and software industries.
Specializes in driving HR and IT transformation. Excels in strategic coordination of enterprise-wide programs and execution of complex global projects -- Expertise in project management, HR integration, and IT solutions, with focus on improving operational efficiency and driving long-term business goals.
Proven track record overseeing cross-functional teams to streamline processes, reduce costs, and enhance business performance.
Builds strong partnerships with stakeholders at all levels, ensuring the successful delivery of projects on time and within budget.
Active member and leader in professional organizations, including The Project Management Institute.

Michael A. Dietze
Consultant, Technology Expert
20+ years of experience in technology sales and leadership, specializing in driving revenue growth, building strategic partnerships, and leading high-performing teams.
​
Skilled in coaching teams, forging C-level relationships, and executing go-to-market strategies.
At TierPoint, developed key alliances, exceeded 100%+ quota annually and led regional sales teams to top performance.
Holds Bachelor of Science degree in Finance from St. John’s University, NY.

Adrienne Stevens, EdD, MBA, MEd
Consultant, Medical Affairs Excellence
Experienced leader in medical affairs, specializing in driving strategic planning and continuous learning to enhance team performance and achieve optimal outcomes.
​
Trusted consultant, speaker, writer and thought leader in the medical community. Recognized for contributions to disease education, scientific communication, and leadership.
​
Expertise includes scientific strategy, medical affairs, and creation/execution of training programs -- Known for fostering a culture of accountability, collaboration, and innovation.
​
Held prominent positions in multiple pharmaceutical companies and agencies leading teams and managing product innovation for several key therapeutic areas.
​
A graduate of renowned institutions: Columbia University’s Teachers College, Walden University, The Juilliard School.